Position: Brand Activation Coordinator
Main
Purpose of Job
Ensure
effective implementation of brand related activities
Be
a source of local insight for consumer, category, shopper behaviour and trade
channels and provide relevant input to the development of commercial plans with
Business units
Main
Responsibilities / Job Summary
- Training
and supervision of promoters across the brands as per your line manager’s
brief
- Ensure
good quality people and work on the ground with a good integrity record
i.e. can handle cash slow and account for it
- Processing
payments for promotions as per requirements and output
- Implement
cost effective measures for sampling and promotions
- Control
sampling support materials
- Give
regular reports on sales, execution and insights on promotions to your
line Manager
- Follow
up on planning promotions calendar with your line Manager
- Ensure
all brand activations are run flawlessly and as per stipulated operational
standards i.e. Activations kick off as scheduled
- Activations
represent the Brand image. Ensure all Nestle standards are met in terms of
product handling and Brand communication i.e. All teams attend QA
training
- Maintain
and protect all company assets under the activations docket
- Make
sure all vehicles and items in use for activations are properly serviced
and maintained in usable condition.
- Give
feedback from the field on Brand related issues and complaints.
- Assist
in getting relevant permits, licenses and letters which will assist in all
our activations.
- Roadshows,
Women’s Forum & Instore Activation
- Hire
a RIG team, train, manage and make route plans in line with Sales and
Marketing activity plans
- Ensure
effective execution to yield volume and sales
- A
clear understanding of Kenyan market as a whole i.e. is able to know
Nairobi and upcountry market days
- Is
clear on MT & TT set up
KPIs
- Effective
and on-time implementation of brand activities
- Coordination
with agencies / third parties
- Engage
Agencies and promoters in day to day field visits and reviews to ensure
that they work towards meeting the set daily targets in terms of sampling
and selling.
Skills
- Has
strong operation skills
- Flexible
to travel
- Team
player works well in a matrix organization i.e. will engage with marketing
and sales department
- Basic
finance
Qualifications
- 2
years experience with 3rd party agencies
- Marketing
experience i.e. Has knowledge on what competitor is doing
- Sales
experience & trade marketing experience
To
apply for this position send your CV to mycv@myjobseye.com quoting the position
in the subject line and preferred location.
Kindly
also mention your current/ last salary and benefits.
Only
shortlisted candidates will be contacted