Digital Marketing Manager (DMM)
Position Location : Nairobi, Kenya with some travel
Reporting Line : Marketing Manager-East Africa
Company Profile
Our Client is the global co-leader in premium spirits and wine Industry.
Reporting
The DMM will report to the Marketing manager with a dotted line to the Sub Saharan Africa Digital Head. He will interact constantly with the marketing team, and will work closely the SSA digital head, Brand companies’ digital managers and local/global agencies to develop and execute all digital/integrated activations.
- The main responsibilities of the DMM will be:
- Create the companies integrated digital strategy, vision and execution through all digital channels.
- Responsible for developing and managing all brand communications through digital channels, both stand alone and integrated.
In addition to the above he/she will:
- Follow and understand the performance of all digital assets (websites, social media, online content, eCommerce, eCRM) via local and global tools/agencies.
- Develop and maintain strong relationships with local and global agencies.
- Work together with various teams on global projects.
- Liaise with Brand companies on digital content and brand communication.
- Understand, use and integrate different digital metrics to enable employees to make data driven marketing decisions.
- Manage a dedicated digital budget and assist brand teams in managing and planning digital budgets, media, creative and production.
Candidate profile
The ideal candidate for this position should be an experienced marketing professional, passionate about new technologies and media with around 3-5 years’ experience with an individual company or agency (media planning, account management, brand management). A strong marketing education or background is a plus.
Essential Skills
- Excellent strategic and analytical skills
- Excellent communication and interpersonal skills as you will be working with key brands teams within the organization
- Creative problem solver with ability to multi-task while giving attention to details
- Proven experience in digital marketing (Social Media, ePR, eCommerce, eCRM, Search, Media)
- Strong understanding of the digital landscape and how it can be used to support and develop the brand
- Creative, technology savvy with a true interest in brands
- Result driven, a self-starter
Benefits
Our Client offers competitive compensation, performance bonuses and domestic & international career development opportunities.
How to apply
To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits. Only shortlisted candidates will be contacted