VAS Manager
RF: CBU_VM_Jan_2013
RF: CBU_VM_Jan_2013
Reporting
to the Head of Internet and Content, the position holder will be responsible
for implementing approved VAS strategy to drive growth in revenue and
delivering sustained usage of existing and new VAS products within Internet and
Content Department.
The
job holder will also be responsible for the development and execution of
activities to ensure growth, innovation, competitiveness and leadership of the
specific VAS portfolio in the market.
Key Responsibilities:
Key Responsibilities:
- Delivery
of forecasted revenue targets and growth in distinct usage of existing VAS
services;
- Identification,
development and commercialization of new revenue generating VAS in
conjunction with the products team;
- Develop
VAS marketing campaigns in liaison with Marketing communications and
agency and execute the same via different media channels;
- Drive
the positioning of VAS within the market place through strategic marketing
and PR;
- Delivery
of brand perception and loyalty amongst existing customers based on
preference, ease of access and innovations to maximize customer experience
with VAS;
- Drive
the customization of VAS for key market segments and ensuring that
commercial partners adhere to Safaricom standards on QoS and VAS service
accessibility;
- Increase
usage of VAS to address customer needs, service information, customer
convenience and ease access by customers to the business;
- Develop
and implement innovations that enable customers to derive more
satisfaction from VAS;
- Create
awareness on VAS support services and innovations.
Role
requirements;
- Degree
in Sales and Marketing or a business management discipline;
- 5
years hands on brand or product management in a highly competitive
commercial environment;
- Technical
Knowledge, skills or experience will be an added advantage;
- Innovative
and creative;
- Strong
communication skills;
- Team
player and Customer focused;
- Strong
experience in project and business management;
- Confident,
intelligent and presentable
- Highly
organized, conscientious and detail oriented.
If
you feel that you are up to the challenge and possess the necessary
qualification and experience please send your resume with your cell phone
contact indicating your experience and why you are the most suitable candidate
for the role clearly quoting the job title and job reference to the address
below.
The
deadline for application is Thursday the 7th January 2013.
The Senior Manager – Talent Acquisition
Safaricom Ltd
Nairobi
The Senior Manager – Talent Acquisition
Safaricom Ltd
Nairobi
Via
E-mail to hr@safaricom.co.ke